Social Media is quickly becoming a popular communication method.  With tools such as Twitter, LinkedIn, Facebook, and YouTube, the online social networking scene is quickly becoming a place where you can learn about your customers and communicate with them in real time.  Because of this, we have developed a series of training and round table sessions that will help you use these tools to grow your business.

Tuesday, March 2
4:00 - 5:30 pm

Humperdink's
1601 N. Central Expwy.
Richardson, TX  75080

The Sky is Blue. Grass is Green. Social Media is a Waste.

You’ll Soon Learn One of These Isn’t True

Featuring Troy Scheer, president and founding partner, Trance Marketing Group

Has anyone ever taken the time to help you truly understand Social Media. After you attend the Richardson Social Media Committee’s Happy Hour @ Humperdink’s, you will be able to understand how to think strategically about Social Media. Troy Scheer will guide an interactive discussion on how to tie social media activities into business objectives and strategies. He will help you appreciate the value of tools such as LinkedIn, Facebook, Plancast, and other social media tools. Even with the right tools, it’s hard to build a solid structure without a good blueprint. The same thing can be said with social media. Become your brand’s architect.

• Learn how to make the tools work for you, based on YOUR business plan.
• Learn to think strategically and act tactically.
• Learn how to engage and invest to build long-term results

Then you will know – The sky is blue; grass is green; and social media can be great.

About the Speaker

Troy Scheer, president and founding partner of Trance Marketing Group, brings extensive knowledge in brand building and sustainability, delivering the ability to integrate strategic planning with tactical implementation, making sure that no areas of a marketing initiative are overlooked. Simply put, Troy works hand-in-hand with clients making sure objectives, strategies, and tactics are congruent with the client’s brand promise. He understands that the main goal of each client is to attract, nurture, and retain quality customers. Troy brings extensive experience in brand strategy, experiential marketing, SEO, public relations, advertising, interactive and neuro-marketing in the business-to-consumer and business-to-business arenas.